1060. Retention Over Acquisition: The Secret to Business Longevity

In this episode of The Kelly Roach Show, Kelly unlocks invaluable insights into customer retention, highlighting how enhancing the customer experience is key to long-term business success. She emphasizes that thriving businesses go beyond merely acquiring new customers—they prioritize retaining them. Kelly dives into actionable strategies that can significantly boost customer satisfaction and loyalty. She outlines four essential steps to reduce customer turnover and elevate retention rates, ensuring clients feel valued and supported right from the start. She also explores the importance of a strong onboarding process, clear communication of the success journey, and delivering early wins—all crucial elements that lay the foundation for lasting customer relationships.

 

Also in this episode:

  • Balance automated onboarding processes with personal interactions to ensure customers don’t miss crucial information and feel supported.
  • Clearly communicate the success journey and milestones customers expect to achieve, providing a structured plan to reach their goals.
  • Ensure that your actual product delivery surpasses your marketing promises to avoid customer disappointment and foster loyalty.

 

Schedule a Free Strategy Call with Kelly Roach

Ready to take your business to the next level? Book a free strategy call with Kelly Roach and gain personalized insights to help you scale your business, improve customer retention, and achieve your goals faster. Don’t miss this opportunity to work directly with a top business strategist—click here to schedule your session today!

Bigger Than You: The Entrepreneur’s Guide To Building An Unstoppable Team – https://a.co/d/iXvRjR6

Unstoppable: 9 Principles For Unlimited Success In Business & Life  https://a.co/d/bRczBIv


Conviction Marketing – https://a.co/d/feYNnF5

Stay Connected With Kelly Roach: 

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1059. Homeschooling Revealed: How Entrepreneurs Create Family Freedom

In this episode of The Kelly Roach Show, Kelly shares why she chose homeschooling for her daughter, Madison, to align education with her family’s values. She discusses the steps she and her husband, Billy, are taking to ensure a holistic, value-driven approach that prioritizes faith and family while balancing her entrepreneurial life. Kelly highlights the benefits of homeschooling, such as flexibility, freedom, and the ability to guide Madison’s moral and ethical development. She also addresses the limitations of traditional education, emphasizing the importance of real-world skills, independence, and a strong faith foundation at home.

 

Also in this episode:

  • Homeschooling provides the freedom to travel and navigate family schedules without being constrained by a traditional school calendar.
  • A significant part of choosing to homeschool is ensuring moral and ethical teachings align with the family’s values and faith.
  • Homeschooling allows more quality time with children, fostering stronger family bonds and influence over the learning environment and social interactions.
  • Emphasizing the teaching of entrepreneurship, financial literacy, and life skills, which are often overlooked in conventional schooling.
  • Recognizes that homeschooling is not one-size-fits-all but could be a valuable path for many families in different circumstances.

Bigger Than You: The Entrepreneur’s Guide To Building An Unstoppable Team – https://a.co/d/iXvRjR6

Unstoppable: 9 Principles For Unlimited Success In Business & Life  https://a.co/d/bRczBIv

Conviction Marketing – https://a.co/d/feYNnF5

 

Stay Connected With Kelly Roach: 

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1058. 4 Game-Changing Strategies to Write Your Bestselling Book Fast

In this episode of The Kelly Roach Show, Kelly reveals how to write your bestselling book fast with proven strategies tailored for busy entrepreneurs. She shares insights on overcoming time challenges and explores non-traditional writing methods, including audio dictation and repurposing existing content, to turn your ideas into legacy-building bestsellers. Kelly dispels the myth that writing requires weeks of seclusion, offering practical solutions that fit an entrepreneurial lifestyle. Drawing from her experience with multiple bestselling books, she emphasizes the value of having a reliable team to handle daily operations, freeing you to focus on projects that create long-term passive income. If writing a book feels daunting, this episode delivers the actionable steps you need to start and succeed.

 

Also in this episode:

  • Build a capable team to handle everyday business operations, giving you the freedom to focus on writing your book.
  • Utilize existing content, such as workshop materials or recorded webinars, to structure and write your book.
  • Explore various methods such as traditional writing, audio dictation, and interviews to capture your ideas effectively.
  • Writing a book not only generates passive income but also positions you as a thought leader in your industry.

Bigger Than You: The Entrepreneur’s Guide To Building An Unstoppable Team – https://a.co/d/iXvRjR6

Unstoppable: 9 Principles For Unlimited Success In Business & Life  https://a.co/d/bRczBIv


Conviction Marketing – https://a.co/d/feYNnF5

 

Stay Connected With Kelly Roach: 

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1057. The Wealth Mindset: Creating Financial Freedom and Life Satisfaction

In this episode of The Kelly Roach Show, Kelly delves into the concept of the wealth mindset, exploring the crucial distinctions between being wealthy and merely being rich—an often misunderstood idea with significant implications for both business strategy and personal fulfillment. She provides actionable insights on constructing a balanced life that is not only financially rewarding but also enriched with time, relationships, and overall satisfaction. Kelly highlights that while being rich typically focuses on financial gain and success, building true wealth involves a holistic, multidimensional approach. True wealth encompasses not just financial stability but also ample free time, mental well-being, and meaningful relationships.

Also in this episode:

  • Building wealth is a slow, compounding process over decades, ensuring a balanced life.
  • Choosing long-term wealth over short-term riches prevent burnout and provide deeper fulfillment.
  • Business strategies should integrate goals that promote overall life satisfaction, not just financial success.
  • Ownership and leadership within a business are crucial for building a self-sustaining and truly wealthy enterprise.

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1056. Keys to Launching a Profitable Membership

In this episode of The Kelly Roach Show, Kelly dives into the intricacies of launching a profitable membership, community, or subscription service. Drawing from her firsthand experience in launching the Virtual Business School monthly membership, Kelly offers a well-rounded perspective on the pros and cons, delivering valuable insights into the strategic considerations essential for success. She openly shares her journey, detailing the transition from high-ticket sales to a membership model, while emphasizing the critical roles of timing, market understanding, and robust infrastructure. While launching a membership service may initially seem straightforward, Kelly unveils the hidden complexities, including challenges like customer acquisition, managing churn rates, and the vital need for an established audience.

Also in this episode:

  • A membership model should be lean and easy to manage if you have existing systems and a dedicated team in place.
  • Launching a membership model is more efficient and profitable with an established audience and strong online presence.
  • A low-ticket, high-volume product requires consistent sales efforts and strategies to manage customer churn effectively.
  • Continual re-engagement and providing high value are essential to retaining members and achieving sustainable growth.

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1055. From Setbacks to Success: Redefining Your Path After Failure

In this episode of The Kelly Roach Show, Kelly Roach and Cathy Heller discuss the journey of redefining your path after failure. Cathy, a motivational author and podcast host, shares her remarkable journey from securing a record deal to pivoting towards licensing her music for TV and advertisements, eventually finding her true calling as a spiritual guide and podcaster. This conversation delves into how Cathy harnessed her faith and divine purpose to create a life overflowing with abundance and positivity. They discuss her upcoming book on living abundantly, her profound spiritual insights, and the transformative experiences that shaped her path.

 

Also in this episode:

  • Recognizing that you are divinely chosen for a mission each day and living in alignment with this higher purpose.
  • Understanding that abundance and fulfillment come from a deep spiritual connection and engagement with divine love.
  • Shifting the focus from external validation to internal fulfillment and recognizing the miraculous when on the right frequency.
  • Cultivating an open heart to receive and give love, understanding that grace and true fulfillment lie in spiritual abundance rather than material accumulation.

About the Guest:

Cathy Heller is a renowned teacher, podcaster and author. She hosts one of the top spiritual podcasts, Abundant Ever After, which has been downloaded 45 million times. She’s a practitioner of the law of reception, and has a deep understanding of the universal principles of manifestation. Cathy guides individuals on a transformative journey towards unlocking their highest potential.

New book, Abundant Ever After, is coming out in December:  https://www.cathyheller.com/abundant-ever-after-book-1

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1054. The Roadmap to Business Efficiency

In this episode of the Kelly Roach Show, Kelly addresses a vital question for business owners seeking business efficiency while facing stagnation or overwhelm: “What would someone do if they acquired your company today?” Kelly breaks down the actionable steps she took to rejuvenate one of her newly acquired companies and shares her structured approach to offer a comprehensive roadmap for entrepreneurs to overcome indecision, procrastination, and outdated business practices.

 

Kelly shares a detailed case study of transforming a company she invested in, explaining the eleven critical moves she executed—from staff restructuring and offer simplification to price adjustment and brand redesign. Emphasizing the importance of aligning your business model with market demands, she provides a wealth of practical advice for business leaders aiming to scale and thrive.

Also in this episode:

  • Always ask, “What would someone do if they acquired your company today?” to gain fresh perspectives and identify necessary changes.
  • Reduce redundancies and unnecessary roles to increase efficiency; simplify your offer suite to focus on core strengths.
  • Regularly update client experiences to match evolving market expectations and to foster long-term loyalty.
  • Engage with current and past customers for feedback to refine and improve your offerings consistently.

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1053. Strategic Market Launches: Adam Kroener’s Approach to Sustainable Growth at Carbliss

In this episode of The Kelly Roach Show, Kelly dives into Adam Kroener’s, co-founder of Carbliss, transition from a personal health quest to founding a thriving beverage brand with a strategic market launch. Adam explains how his product stands out in a crowded market and explains the strategic approach he and his team have taken to break into and expand within the beverage industry. By prioritizing product differentiation, a personable brand image, boots-on-the-ground tactics, and wider distribution, Carbliss has been able to maintain rapid growth and strong consumer loyalty. Adam also provides insights into overcoming industry challenges and the importance of patience and calculated risk in business scaling.

 

Also in this episode:

  • Establishing a personal connection with consumers and maintaining an on-ground presence has been critical to Carbliss’s success.
  • Physical engagement with both on-premise (bars and restaurants) and off-premise (retail stores) locations strengthens market penetration.
  • Deliberate, narrow, and deep market launches ensure sustainable growth and consistent product availability.
  • Adam emphasizes the importance of action-oriented strategies and a mindset focused on opportunities rather than risks.

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1052. Mastering CEO Schedules To Take Back 20 Hours a Week

In this episode of the Kelly Roach Show, Kelly walks us through strategies to eliminate over 20 hours of work each week for CEOs and business leaders by optimizing their schedules. Focused on creating an effective and balanced CEO schedule, the episode dives into actionable steps for lowering stress, freeing up more personal time, and maintaining efficiency in business operations. Kelly emphasizes the importance of setting recurring time blocks, batch scheduling, concentrating on high-priority tasks, and delegating or eliminating non-essential activities.

Also in this episode:

  • By setting recurring time blocks for crucial tasks, you eliminate the need for weekly scheduling, saving both time and effort.
  • Organize your recurring tasks into categorized theme days or half-days to minimize task switching and maximize efficiency.
  • Commit to your scheduled meetings and recurring time blocks to avoid loss of productivity and maintain team efficiency.
  • Shorten and batch meetings by having a clear agenda and preparing well beforehand to improve meeting effectiveness.

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1051. Mastering the Art of Influence With Robert Jolles

In this episode of the Kelly Roach Show, Kelly and Robert Jolles discuss the intricacies of mastering the art of influence and commanding the stage. As a former Xerox trainer and professional speaker, Rob shares his insights on how to build and accelerate trust with consumers, especially given the evolving landscape of consumer trust. Rob shares insights on building trust through active listening, asking open-ended questions, and avoiding the urge to solve problems too early. They explore strategies for captivating audiences from the stage, emphasizing the importance of concise messaging and involving the audience.

For more information on training dates, a full agenda of each session, and pricing options, reach out to training@jolles.com

Also in this episode:

  • Avoid overwhelming your audience with too much information; simplicity often is more engaging.

  • Refrain from introducing problems too early in conversations to maintain a positive engagement.

  • Beyond content, involve your audience through stories, analogies, and interactive elements.

  • Key elements of mastering public speaking include understanding gig sourcing, building an engaging presentation, and effectively utilizing speaker bureaus.

 

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